I&I, Hospital & AV Senior Commercial Manager
Job Description
RoleDescription:
We are working for shaping the treatment landscapes, help patients with chronic autoimmune diseases, fight antimicrobial resistance in Pfizer I&I, Hospital and AV categories. We offer robust differentiated pipeline of immuno-inflammation therapies, anti-infectives and anti-virals.
I&I, Hospital and AV Senior Commercial Manager will have an important role in delivering smooth inline brand activities, ensuring cross-brand coordination, and launch excellence in cooperation with CBLs and key functions/stakeholders across the enterprise. The role will be responsible to understandareasofjointinterestthatcouldsupportanylegitimateunmetpatientneedandpartnertoreachasuperiorcustomerengagementwithHealth Solutions Partner (HSPs).
InlineMarketing:
- Activelycontributeandleadstrategicabove-brandprojectsandensurethattheteamisdevelopingmusclesforidentifiedkeystrategiccapabilitiesthroughcurrentassets
- Energizeandinspirecolleaguestogeneratecommitmentforinlineandpipelineportfolio
- DevelopPfizer brandingwithCBLsandCategoryLead in different specialties
- Leadengagementofexternalkeystakeholders(associations,opinionleaders)forcross-brandinitiatives
- Actasamarketingexcellenceleadfortheinlineportfolioworkingcloselywith CBLsto:
- Supportthedevelopmentofcountrybrandplansandensurethatcustomerand patientinsights,aswellasthe“essence”ofmarketissues,arewellunderstoodandprocessedintobusinessplans
- Supporttheabovebrandanalysistoguidemanagementdecisions
- Establishmethodologiesforassessingportfolioperformance,andensurenecessaryactionsaretakenforcertainbottlenecks
- BuildI&I, Hospital and AVoperatingplansandensureP&Ltargetsaremet
- Overseemarketingbudget,ensuretheactualization,andbringROIperspectivetocampaigns
- Maximizethereturnwithstrategiccross-brandinvestmentallocation
- Ensurethebestcustomerandpatientexperienceforcross-brandinitiatives
- Secure supply continuity of non-promoted products by working CBLs and supply team closely
LaunchExcellence:
- BuildstrategicandfullyintegratedlaunchplansinpartnershipwithCBLsandkeyfunctions/stakeholders
- Leadscenarioplanning,riskassessments,andprioritizationofcriticallaunchactivities
- Definethekeypre-launchoutcomesforpipelineassets(i.e.,gapanalyses,launchKPI's,etc.)
OmnichannelEngagement:
- LeadI&I, Hospital & AV Health Solution Partners (HSPs) in delivering targeted local/national solutions to unmet needs and improving overall healthcareexperiencefromourmedicines
- Inspirecolleaguestocontinuously strivefortransformingthewayweengagewithpatients andphysician
- EnsuretheexecutionoftheomnichannelstrategyroadmapandtrackKPIstohaveoptimizedcustomerexperienceandchannelmixbasedoncustomerneeds
- LeadthePfizerProintegrationandensurethatPfizerProispositionedinthebestwayinthecustomerjourneyaspercustomerneed
- Overseecustomeranddigitalsegmentationanddevelopatrackingmechanismtoensureeverycustomersegmentisreceivingtheoptimizedomnichannelmix
Qualifications:
- 5+yearsofexperienceinthepharmaceuticalindustry
- Launchexperienceandknowledgeoflocalaccessenvironment
- Extensiveproductmanagementwithatrackrecordofsuccessindevelopingandoptimizingmarketingstrategiesandprogramsthatdrivecustomerengagement
- Demonstratedtrackrecordofhandlingcomplex/multi-facetedprojects
- Provencapabilitytodriveextensivecross-functionalwork
- Entrepreneurshipmindset,accountability,agility,overcomingobstaclesandfocusonaction
- Experienceintakingandassigningaccountabilitywithoutauthoritywithinmatrix
- Abilitytomanagemultipleprojectssimultaneouslyandprioritizeworkloadtomeetabusinessdeadline
- Stronganalyticalskills,abletoidentifyandactuponopportunitiesforimprovement
- Abilitytothinkandactstrategically
- Abilitytocommunicateeffectivelyacrossallorganizationallevels
- ProficiencyinTurkish&English
- B-degreeinareputableuniversity
- TrackrecordindemonstratingPfizervalues
Work Location Assignment: Flexible
Purpose
Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.
School of Leaders
We, as Pfizer Turkey, make a difference with our visionary and pioneering approaches ranging from our concept of raising leaders through rotations, providing international career opportunities to creating a flexible, enjoyable work environment. There are no limits to what we can accomplish to touch lives here!
Flexibility
We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let’s start the conversation!
Equal Employment Opportunity
We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms – allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer.
